Story, Memory, and Attention: Baxter Holmes Interview

The most sacred thing is the reader’s attention.

Baxter Holmes, as heard on Longform Podcast

Famous for his peanut butter and jelly story, “The NBA’s Secret Addiction,” ESPN writer Baxter Holmes shares about the writing life–a fascinating interview.

What drives a professional sportswriter?

After years of success and work, what are his concerns, processes, motivations?

How does he approach a story?

Juggle multiple stories?

Conduct interviews?

What’s it like working for ESPN?

Listen and find out.


Featured image by ESPN.

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