How to Change Behavior in a Meaningful Way

Whatever your topic is…give your reader [or] your audience member…a specific, [recurring] activity…that is …every day or at least once a week, if you want to change people’s lives…and…make it a word-of-mouth phenomenon…

Hal Elrod, author of The Miracle Morning, sold 130,000 copies during his year battling cancer and zero book promotions

Quote from Do It Scared! with Ruth Soukup podcast on July 29, 2019: The Miracle Equation That Just Might Change…

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